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General information

Career area
Work Location(s)
500 Woodward Avenue, Detroit, MI
Ref #
Posted Date
Thursday, June 2, 2022
Working time

Ally and Your Career

Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?

The Opportunity

The Auto Marketing Analyst will be responsible for supporting the Regional and Integrated Auto teams. Programs range from sales contests, tradeshows, conferences, line of business marketing support and direct mail/email campaigns. Candidate must be able to work well with a variety of business partners and multi-task in a fast-paced environment.

The Work Itself

  • Work closely with the internal team to support larger program initiatives such as NADA, TIME Dealer of the Year and a variety of regional activations. 
  • Support process-oriented work including Campaign Tracker, Concur, IPSRA, MES, etc.
  • Work with analytics or agency teams to monitor performance of regional marketing programs and assist with metrics report.
  • Ensure that deliverables are created and delivered on time in support of programs
  • Coordinate with key internal support teams (i.e. Communications, CRM/Social, Finance and Integrated Channels & Experience) to support programs.
  • Liaison with advertising/event agencies, media partners, merchandise and print vendors.
  • Miscellaneous duties as assigned.
  • Utilize proper approval process with the business, marketing leadership, legal and compliance.
  • Facilitate and track payment to third party vendors.

The Skills You Bring

  • Bachelor's degree in Marketing or other related business field
  • 0-3 years of experience in advertising or marketing role
  • Knowledge of automotive industry and/or financial services strongly preferred.
  • Some experience in event coordination and activation
  • Agency experience preferred, but not required
  • Ability to multi-task in a fast-paced environment
  • Strong attention to detail and accuracy for project execution
  • Self-directed and has initiative
  • Exceptional communication and interpersonal skills
  • Must have a sense of urgency
  • Willingness to travel as needed.

How We'll Have Your Back

Ally's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. But Ally’s total compensation – or total rewards – extends beyond your paycheck and is designed to support and enrich your personal and professional life, including:

  • Time Away: competitive holiday and flexible paid-time-off, including time off for volunteering and voting.
  • Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan and 529 educational assistance programs, tuition reimbursement, and other financial well-being programs.
  • Supporting your Health & Well-being: flexible health and insurance options including dental and vision, pre-tax Health Savings Account with employer contributions and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.
  • Building a Family: adoption, surrogacy, and fertility support as well as parental and caregiver leave, back-up child and adult/elder day care program and childcare discounts.
  • Work-Life Integration: other benefits including LifeMatters® Employee Assistance Program, subsidized and discounted Weight Watchers® program and other employee discount programs.

Who We Are:


Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit


Ally is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law.


Where permitted by applicable law, must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered, if not currently employed by Ally.


We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. For accommodation requests, email us at Ally will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.